Precious Metals


At Jisha Jewels, our jewellery is crafted with only the finest materials, ensuring you a lifetime of value. Learn more about the variety of metals we offer to find the one that is right for you.


Gold is one of the most popular precious metal choices and it comes in a variety of colors and carats. Characterized by a distinct yellow colour, this metal is resistant to tarnish, rust and even corrosion. Pure gold is so soft that it can be moulded with someone’s bare hands. Hence, 24K pure gold is never used for jewellery. 22K gold is 22 parts gold and 2 parts of other additional metals which makes it 91.6% pure. The next in line is 18K gold which is 75% pure and is usually alloyed with metals like silver, copper, nickel and zinc for added strength and durability. Gold is a metal that can complement any occasion. Whether you choose to wear it every day or as traditional gold wedding jewellery, it never fails to lure admirers.
  • 9K gold denotes 37.5% gold purity. 9K is the minimum standard used in India and is widely used for making profound jewellery to minimize the cost.
  • 14K gold denotes 58.3% gold purity and it often comes stamped with 585.
  • 18k gold denotes 75.0% gold purity. 18K is highly recommended for fine jewellery.
  • 22K gold denotes 91.6% gold purity. Gold in 22K is very soft and is not suitable for manufacturing studded jewellery. It can be used for plain gold jewellery.
  • 24K gold denotes 100% gold purity. Gold in this form is extremely soft and cannot be used for any type of Jewellery making.

Colors of Gold

jisha yellow

Yellow Gold

Yellow gold is the all natural version of gold. It’s our favourite choice for all things wedding! It’s super pleasing to the eye and complements most skin tones. Within the yellow gold family, there can be a marked difference in shading based on the karat weight-for instance, an 18 karat yellow gold ring will be richer and more brilliant in color than one measuring 10 karats.

Rose Gold

Rose gold, also known as pink or red gold, is gorgeous blend of gold with a small percentage of copper which adds strength and durability. It is an extremely popular metal choice for those looking for a feminine or luxurious touch.

White Gold

White Gold

White gold is an alloy of gold. This means that it is made up of pure yellow gold, mixed with alloy metals that have a silvery-white colour, such as palladium and silver. Its neutral colour and durability make it the perfect setting for all gemstones. It looks beautiful and classic, suiting all outfits and events.



Platinum is a white precious metal and is the most expensive of all the precious metals because of its rarity. It is also a lot tougher, so can endure more wear and tear than silver and gold jewellery, and much heavier – a platinum ring will be about 30% heavier than a gold ring of the same size.

There are different finenesses of platinum, with 850, 900, 950 and 999 hallmarks, with each number referring to how many parts of platinum there are per 1,000. Platinum hallmarks look like the side profile of a house with the number of the fineness inside. The most popular fineness for platinum jewellery is 950, but the grades of platinum are not communicated in stores with the same transparency as carats of gold, so make sure to check the hallmarks or ask the staff, otherwise you could end up overpaying. 

jisha platinum

In case of any questions, please feel free to reach us on our email at or Contact here.